Raffle's Place Ghost Revealed!

You may have seen the very well made Raffle's Place Ghost clips (see below) and wonder if it was real. Well, I just found out who was the one behind it and why they did it.
Turns out it is a viral campaign by The GMP Group, a HR consultancy. In an effort to promote work life balance, they started the No One Should Stay Late campaign. In their own words: "At GMP, we want to highlight the dangers of working late; stress, fatigue, ill health are just the few..and if you are really unlucky, you might see a ghost!.."

Personally, I like this campaign. It is viral and it is fun. If there is any complaints, it would be that the ghost footage is alittle too..err..polished. :)

Learning goes the way of Facebook and Wikis

There is an interesting article out on Straits Times today on the use of new social/new media in our schools and Universities.

Here's the quote I like:

'It's a mistake to see technology as a separate course. Students of today don't see it as separate from their lives. It has already been embedded into their everyday lives and educators need to realise that - and embrace it.'

It is absolutely essential, IMHO, that educators start to see technology and online media as something to teach with rather than teach on. I have friends who are teachers who refuse to use instant messenger and be part of Facebook network because they consider them as fads. Some even dissuade their students from using such online media. It's sad to see our educators as such myopic dinosaurs who will eventual go the way of the Do-Do if they don't start embracing New Media and start engaging their students in these new environments.

Read the article here: http://www.straitstimes.com/Free/Story/STIStory_241759.html